Results
Increase in lead generation and qualification volume
Financial Services
Challenge
The main challenge was to find leads that aligned with a highly relevant profile, with great conversion potential.
We created a comprehensive strategy combining targeted paid traffic campaigns, optimized landing pages, and continuous analysis to ensure maximum lead generation and efficient conversion across all touchpoints.
Solution
We developed a customized strategy with targeted paid traffic campaigns and optimized landing pages to maximize lead generation. Each page was strategically designed based on audience behavior. We continuously monitored performance, refining the campaigns to ensure constant optimization, all integrated into an omnichannel approach that ensured personalized communication throughout the entire sales funnel, from persona creation to lead conversion.
Results
We successfully identified and attracted a highly sophisticated niche of leads. The end-to-end solution involving paid traffic campaigns, optimized landing pages, and continuous analysis, resulted in a significant increase in the volume of engaged prospects and a notable improvement in specific metrics and the client's overall performance, growing from 15,000 to 35,000 leads per month.