Gabriel has more than 15 years of experience in executive positions related to Data Base Marketing, CRM and Business Intelligence, having a positive impact on the final results of companies.

He started his professional career at INDEC (National Institute of Statistics and Censuses) in Argentina, moving then to Falabella’s credit area (Argentina and Chile). He also led the Analytics area at Wunderman (Buenos Aires), Actionline (Brazil) and Intrabase LATAM, serving clients such as Claro, Embratel, Banco Santander, AMBEV, among others.

He recently worked as Advanced Analytics Partner with SAS (Brazil), leading statistical modeling projects in different market segments.

He is also experienced in Advanced Analytics applied to decision-making processes, including statistical modeling, machine learning algorithms, portfolio analysis, data mining and data discovery, linked to credit risk management, fraud prevention, optimization of collection processes, Churn analysis/attrition, propensity studies, etc.

Gabriel has a degree in Statistics from the National University of Rosario, Argentina, and several specializations in Big Data, Advanced Analytics, Data Science and SAS solutions.

He loves innovation, new technologies and data analytics applied to business.
gabriel.capra@actionline.com.br